We use certain words in a special way. This word list defines our terminology to make sure we all use the same words for the same things.

Writing about ourselves

We describe ourselves with a few different names depending on context, and we should use the right term at the right time.

You don't need to use the full name of the product each time you refer to it, but don't use a shortened name that could be confused with an official name.

Yes

No

Always title case our name. Don’t abbreviate or add a space to our name.

Yes

No